Cvent Secures the Spotlight: Crowned 'Best Event Platform' at 2025 Digiday Technology Awards

Cvent's Triumph in Innovation

In a world where technology and marketing converge to create dynamic event experiences, Cvent has emerged as a leader, clinching the prestigious 'Best Event Platform' award at the 2025 Digiday Technology Awards. This recognition is not just a win for Cvent; it's a testament to the evolving landscape of event technology and its integral role in the marketing tech stack. The award highlights Cvent's commitment to enhancing marketing performance with its robust, AI-driven platform that boosts attendee engagement and delivers deep industry insights.

A New Era of Event Technology

The inclusion of the 'Best Event Platform' category at this year's Digiday Technology Awards signals the critical importance of event technology in achieving marketing excellence. Cvent's platform, equipped with advanced analytics and attendee engagement tools, enables organizations to leverage face-to-face experiences to connect with their audiences more effectively. This recognition places Cvent alongside global innovators like The Walt Disney Company, Grammarly, and Intuit Mailchimp, marking a significant moment for event technology's role in modern marketing strategies.

Driving Results with Strategic Event Technology

Cvent's winning nomination was propelled by a compelling case study featuring its collaboration with the University of Southern California (USC). This partnership showcased how strategic event technology could drive global engagement and measurable outcomes, reinforcing the strategic value of live events as a channel for community building and tailored experiences at scale. "We're honored to be recognized as the 'Best Event Platform' by Digiday for our work with USC," said Kate Hammitt, Vice President of Marketing at Cvent. "This award underscores our commitment to empowering marketers with innovative solutions in a rapidly changing landscape."

About Cvent

Founded in 1999 and headquartered in Tysons, Virginia, Cvent is a leading provider of meetings, events, and hospitality technology. With over 5,000 employees and approximately 24,000 customers worldwide as of December 31, 2024, Cvent offers a comprehensive platform for event marketing and management. Its suite of products automates the event management lifecycle, from online registration and venue selection to marketing, management, and attendee engagement for in-person, virtual, and hybrid events. For more information about Cvent and its innovative solutions, visit Cvent.com.

The recognition of Cvent at the 2025 Digiday Technology Awards is a shining example of how event technology is becoming an indispensable part of the marketing equation, driving engagement, improving ROI, and fostering meaningful connections. As we navigate the complexities of the digital age, it's clear that platforms like Cvent are leading the charge in transforming how we conceive and execute events, making them more impactful and data-driven than ever before.